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Applied AI for mid-market operations

Manufacturing. Wholesale. Distribution. Three industries running on systems that were never built to talk to each other.

Workflow engineers and AI automation architects for mid-market manufacturers, wholesalers, and distributors. 30+ years of combined MWD experience behind every system we build.

Custom software. Tailored to how each role actually works.
AI workflow automation. Unstructured inputs to action-ready data.
Revenue operations. Sales, service, and billing connected end to end.
Sound familiar?

Where mid-market MWD operations lose the day.

01

Quotes stuck in PDFs

Customer RFQs arrive as scans, spreadsheets, and long emails. Hours go into reading them before anyone can quote.

02

Orders stuck in inboxes

Multi-channel orders pile up in shared mailboxes until someone has time to enter them by hand.

03

Inventory stuck in spreadsheets

Stock levels live in three different tabs and rarely match what is actually on the shelf.

04

Revenue stuck behind all of it

Approved estimates wait days for handoff. Invoices wait weeks. Cash waits longer.

We have spent 30+ years inside operations like yours. We know exactly where the time goes, and how to get it back.

Portfolio

Five operations rebuilt. Hundreds of hours a month returned.

Manufacturing, wholesale, and distribution clients running faster, cleaner, and with less manual work across the order-to-cash cycle.

Client voices

We let the results speak, but we’ll let our clients do the talking.

J.P. Cooke Company · Manufacturing · Omaha, NE

“It’s taken away a lot of worries about the day to day, about files going corrupt or servers breaking down. It’s just taken all that off my plate.”

Julie Bluvas, J.P. Cooke Company
Erazor Bits · Wholesale Apparel & Glassware

“What I do on a daily basis would require three people to do… and I do it myself.”

Khalid Shehady, Owner & CEO, Erazor Bits
ChairStuff Medical Supplies · Medical Supply Distribution

“The Atelion team has been instrumental in our efforts to streamline operations through software. I would not hesitate to recommend them to other businesses looking to do the same.”

Sam Danniels, Owner & CEO, ChairStuff Medical Supplies
Lawson Drayage Inc. · Drayage & Logistics

“Atelion built our entire workflow from web forms through invoicing and integrated logistics with storage operations with near-full automation.”

Patrick Lawson, President & CEO, Lawson Drayage Inc.
Our approach

How we work.

We’re not here to sell you software and disappear. Every engagement is built around a simple belief: the best outcomes happen when we’re genuinely invested in your success, not just your invoice.

01

Easy to work with by design.

Clear communication, realistic timelines, no surprises. We explain what we’re building and why, we respond when you reach out, and we don’t hide behind jargon. Working with us should be the least stressful part of your week.

02

Partners in your business, not just a vendor.

We take the time to understand how your business actually operates before we build anything. That means asking the right questions, challenging assumptions, and designing solutions that serve your people, not just your org chart. When the operation grows, we grow with it.

03

World-class in craft and in relationships.

We hold ourselves to a high standard, not just in what we build but in how we show up. Staying current on the tools that matter. Delivering work we’re proud to put our name on. Treating every client relationship the way we’d want for our own businesses.

04

Flexible pricing, built around your situation.

Whether it’s a focused project, ongoing support, or a long-term automation partner, we structure the engagement around your goals and your budget. We also work as a white-label service for agencies and consultants who want to bring our capabilities to their clients under their own brand.

Our people

Meet the founders.

Atelion was built by three operators who have spent their careers at the intersection of business process and technology: inside the platforms, building the integrations, and across the table from owners trying to make their systems finally work together.

Marwan Dajani

Managing Partner

Business engineer and systems integrator with over a decade of experience helping small and mid-market businesses eliminate operational friction. Specializes in connecting accounting, CRM, e-commerce, and operations into unified systems. Brings an engineering mindset to every engagement: understand the process first, then build the system to serve it.

Yousif Elhakim

Managing Partner

No-code application builder and automation specialist with nearly a decade of experience turning business owner ideas into working software in weeks, not months. Works directly with clients through every phase of a build, from discovery through deployment, ensuring the final product reflects how the business actually operates.

Jason Masina

Managing Partner

Software development consultant specializing in custom CRM, ERP, and SaaS applications for small and mid-market businesses. Background spanning product management, solutions architecture, and no-code development. Focuses on building the custom applications and integrations that make complex, multi-system environments feel simple to operate.

Talk with us

Stop researching. Start a conversation.

Tell us where your operations feel heaviest. We will tell you whether automation and AI can help, and whether we’re the right team to build it. No pitch decks. Just a conversation about your business.

We reply within 1–2 business days.